Whether you want to host an unforgettable outdoor event or reach nature-loving audiences, outdoor swag is the key to success.
These promotional products don’t just encourage exploration; they are a powerful marketing tool that can do wonders for your brand.
Still, finding durable, practical promo items that leave a lasting impression can be challenging.
Therefore, we’ve created a list of exceptional outdoor swag ideas that will make your brand shine in the great outdoors.
Use our outside-friendly products to create your own virtual swag-on-demand gift shop and let your audience pick the items they love.
By printing only the ordered promo items, you’ll reduce waste and reinforce your brand’s commitment to environmental sustainability.
Table of Contents
Why Are Outdoor Promotional Products and Giveaways Important?
25 Outdoor Swag Ideas to Help Your Brand Stand Apart
How to Choose the Best Outdoor Promotional Items for Your Needs?
Why Are Outdoor Promotional Products and Giveaways Important?
Outdoor promotional materials can take your brand marketing to the next level.
Here are some of the exceptional benefits of this marketing strategy.
Enhance outdoor event experiences
Promotional products bring excitement and functionality to outdoor fairs, trade shows, company picnics, and sports events.
For instance, branded drinkware, sunscreen, and foldable camp chairs make attendees feel more comfortable showcasing your company’s logo or name.
These practical giveaways show thoughtfulness, creating positive brand associations and making the event memorable.
Increase brand visibility
Consumers use or wear outdoor swag in public spaces, like parks, beaches, and hiking trails.
Therefore, an exquisite branded product can catch the eye of passersby, exposing your company name to new audiences.
Everything from full-color beach towels to custom baseball hats can pique people’s interest.
Build strong bonds
Offering outdoor-themed corporate gifts helps your brand connect with adventure seekers, health and fitness enthusiasts, and nature lovers.
Branded merchandise tailored to an active lifestyle shows your target audience that you understand and share their interests and values.
Therefore, consumers will develop a strong connection with your brand, resulting in high engagement and long-term loyalty.
Now, let us share some swag ideas that will wow your audience.
25 Outdoor Swag Ideas to Help Your Brand Stand Apart
Here’s a list of 25 fabulous outdoor company swag our clients can’t get enough of.
We don’t mean to brag (well, maybe a little), but with our 30+ years of industry experience and an A+ BBB rating (proving the highest degree of transparency and customer care, btw) you can rest assured these products get results.
1. Slowtide Brushed Cotton Throw Blanket
The Slowtide custom blanket keeps recipients warm and comfy at outdoor events.
This extra soft blanket is 100% cotton and has a faux-cashmere feel, bringing instant comfort.
Why we recommend it: Consumers can wrap themselves in this blanket when attending outdoor festivals or corporate gatherings.
2. Weekender Deluxe Duffel Bag
This duffel bag is the perfect travel companion for a weekend getaway.
The spacious Weekender bag features a main compartment, three side pockets, and a separate shoe compartment.
Why we recommend it: Travel promotional items will accompany your clients on all their trips, exposing your brand to the world.
3. Robin Drawstring Bag
Whether your client is going for a stroll in the park or taking a short bike ride, the Robin drawstring bag will come in handy.
The main compartment can hold a water bottle and a snack, while the zippered front pocket keeps valuables safe.
Why we recommend it: Our clients love this budget-friendly promotional item because it’s compact and lightweight.
4. Oversized Carry-All Tote
The name of this tote bag says it all: you can use it to carry all the food and beverages you need for a fun picnic in nature with your loved ones.
Our oversized bag features a wire rim for sturdiness and a 14? handle that allows recipients to carry it comfortably on their shoulders.
Why we recommend it: According to a Vistaprint survey, 31% of consumers would like to receive tote bags as promo items.
5. Repreve Ocean Duffel
The Repreve duffel bag is not just a travel swag item but also an eco-friendly promotional product.
This bag is made from recycled ocean plastic, and 1% of each sale is donated to environmental nonprofits.
Why we recommend it: This appreciation gift shows you want what’s best for your clients and the planet, building a positive brand reputation.
6. Classic Six-Can Lunch Cooler
If you’re looking for a practical yet fabulous summer giveaway, this lunch cooler is an excellent choice.
This cooler has PEVA insulation for keeping drinks and snacks cold on relaxing summer afternoons spent on the beach.
Why we recommend it: You can turn this cooler into a swag bag full of goodies, like an inflatable beach ball, a compact cooling towel, reusable straws, and stickers.
7. Hydro Flask Wide Mouth With Flex Sip Lid
Staying hydrated while exploring the great outdoors is crucial, and the Hydro Flask water bottle was designed to achieve this exact purpose.
This stainless steel drinkware features double-wall vacuum insulation, keeping water cold for up to 12 hours.
Why we recommend it: Build strong bonds with clients by proving that you care about their well-being with this healthcare promotional product that supports hydration.
8. Women’s Whistler Light Down Jacket
Customized apparel, like t-shirts, vests, and jackets, turn clients into walking advertisements for your brand.
The lightweight, compact, and multi-pocket design of this stylish jacket is ideally suited for women with active lifestyles.
Why we recommend it: According to the 2023 ASI report, outerwear is the most influential promo product for women and men.
9. Men’s Silverton Packable Insulated Jacket
The Silverton long-sleeve jacket, with an Echoheat lining and a water-repellent finish, will keep your male clients warm and dry in cold, damp weather.
Another cool feature of this high-quality branded jacket is that you can pack it and stow it away in a stuff sack built into the left pocket.
Why we recommend it: The same 2023 ASI report found that 41% of Americans who receive outerwear are likelier to do business with the advertiser who gave it to them.
10. Mercer Insulated Vest
The Mercer insulated vest has 100% polyester faux down insulation, an interior storm flap with a chin guard, and a water-repellent finish.
The vest comes in five trendy colors and can be customized with your company logo and name on the back-shoulder panel for maximum visibility.
The women’s style features a dropped-back hem with shaped seams and a tapered waist, providing a feminine fit.
Why we recommend it: This client gift provides warmth and flexibility while jogging, hiking, or cycling.
11. Unisex Vault Knit Toque
A knit toque makes a magnificent Christmas gift idea or winter giveaway.
Our unisex toque features a soft interior fleece band for added comfort and a fun pom-pom that will delight recipients.
Why we recommend it: This cool branded accessory will accompany consumers all winter, from the skating rink to the ski slope and beyond, creating brand exposure.
12. Unisex Woodland Roots73 Knit Mitts
Pair the knit toque with the Woodland Roots73 mitts to create a thoughtful and memorable Christmas gift set.
These mitts are made from soft acrylic yarn and feature anti-pill microfleece polyester lining for extra warmth.
Why we recommend it: The Woodland Roots73 mitts come in four colors and have a minimalist design that both women and men will enjoy.
13. Hipster Budget Fanny Pack
Fanny packs are ideally designed for outdoor activities because they are lightweight and hands-free.
The Hipster budget fanny pack can fit all your essentials, including a phone, wallet, lip balm, hand sanitizer, and earbuds.
Why we recommend it: You can add a small power bank inside the fanny pack and create a festival giveaway that will generate buzz around your brand.
14. Royal Fleet Smart Fitness Tracker
The Royal Fleet smart fitness tracker can motivate consumers to embrace a more active lifestyle.
This awesome tech swag item tracks steps and calories while also monitoring your heart rate, blood pressure, and sleep.
Why we recommend it: Due to its IP67 waterproof rating, recipients can use this promotional fitness product on all their outdoor adventures.
15. 3 in 1 Adventure Blanket
The Adventure blanket has a warm fleece lining and a waterproof exterior, providing a dry and comfortable seating area no matter where you are.
Moreover, the blanket doubles as a poncho if you pull the hood from the built-in pocket and tighten the drawstrings.
Why we recommend it: You can even turn this versatile item into a sleeping bag by snapping the front and bottom of the blanket together.
16. 100% Recycled PET Fleece Blanket with RPET Pouch
If you’re targeting nature-loving consumers, this blanket will pique their interest and draw them in.
Our custom blanket is made from 100% recycled PET but offers the comfort and feel of polyester micro plush.
Why we recommend it: According to the 2023 ASI report, 46% of US consumers would have a better opinion about an advertiser if they gave them an eco-friendly promo item.
17. Slim Can Insulator
You should hand out slim can insulators at outdoor summer events to keep attendees’ drinks cold and enhance their comfort.
This event swag item features a soft neoprene fabric that is comfortable to hold.
Why we recommend it: You can rest assured that attendees will use this practical promotional material all summer long, everywhere they go, subtly promoting your brand.
18. Colorized Manual Inversion Umbrella
Outdoor enthusiasts probably won’t be hindered by bad weather, but an umbrella will at least keep them dry.
This top-of-the-line umbrella features an innovative design. It allows you to open and close it inside and out to keep the water contained.
Why we recommend it: Apart from their outdoor adventures, clients can use the umbrella on the way to work or while running errands across town on rainy days.
19. Bamboo Cutting Board with Knife
This promotional gift is custom-fit for preparing food during camping trips, picnics, or barbeques.
The gift set includes a smooth bamboo cutting board with anti-slip corners and a professional stainless steel carving knife with a soft handle.
Why we recommend it: Bamboo is biodegradable and 100% compostable, making this cutting board an eco-friendly promo item.
20. American Giant Campfire Blanket
Sharing stories and laughs around a campfire brings people together and creates unforgettable memories.
Make your brand part of those wonderful memories by offering clients a soft, durable blanket made from heavyweight fleece to enhance their comfort.
Why we recommend it: According to the 2023 ASI report, 54% of US consumers favor marketers offering them a promo item made in the USA, like this custom blanket.
21. Small Carabiner Key Ring
Carabiners are go-to accessories for outdoor adventures due to their endless usefulness.
For instance, recipients can use small carabiners to secure a hammock or attach a Bluetooth speaker or a flashlight to their backpacks.
Why we recommend it: This carabiner also features a key ring that clients can use to keep their keys safe during outdoor explorations.
22. No Contact Keychain
The No Contact keychain helps customers avoid touching dirty, contaminated surfaces, making it an uncommon, yet memorable wellness gift.
This multi-purpose tool allows you to open doors, press buttons, use the ATM, and carry shopping bags touch-free.
Why we recommend it: The top side can be used as a bottle opener, which will come in handy on camping trips and hikes.
23. Grill Master Set
The Grill Master set will delight all your foodie customers, allowing them to show off their grilling skills at the next family or company BBQ.
This exquisite BBQ gift set includes 13 essential grilling tools, stainless steel grips that prevent heat transfer, and an aluminum-accented case.
Why we recommend it: Given that 70% of US households own at least a grill or smoker, this gift set is rarely wrong.
24. Fold up Picnic Blanket
If you’re organizing a casual company picnic, this blanket will make a superb giveaway that participants will use on their adventures.
Our product is made from soft fleece and features water-resistant backing, providing comfortable seating for event attendees.
Why we recommend it: Once the event ends, participants can fold the blanket, secure the hook-and-loop closure, and use the carry handle for convenient transportation.
25. Parkview Insulated Coffee-to-Go Carry Tote
There’s nothing better than warming up with a cup of hot coffee while exploring nature during the cold season.
The Parkview gift bundle includes a stainless steel thermos to keep coffee hot and two coffee mugs with spoons for the perfect drinking experience.
Why we recommend it: The set also includes a branded backpack cooler that can be used to carry food and keep it fresh while hiking.
Coming up next, we’ll share a few tips on how to choose the best outdoor swag.
How to Choose the Best Outdoor Promotional Items for Your Needs?
Choosing outdoor swag that resonates with your audience and elevates your brand requires a bit of thought and creativity.
Here are some tips to help you make the best choices.
Understand your target audience
Consider your target audience’s interests and needs.
Are they hikers, beachgoers, or festival attendees?
For instance, you can pick carabiners for mountain adventures, frisbees for fun days at the beach, or custom tumblers to keep beverages cold during camping or festivals.
This attention to detail will make your swag more appealing and relevant.
Choose swag tailored to the event
Match your giveaways to the occasion.
Cooling towels or backpack coolers are appropriate for a beach event, while foldable camp chairs or blankets are well-suited for a company picnic.
Tailoring your promo items to the event will enhance the participants’ experience and engagement.
Prioritize eco-friendly products
Show your company’s commitment to sustainability with eco-friendly gift choices.
For example, you can opt for reusable drinkware, straws, or blankets made from recycled materials.
These promotional products position your brand as environmentally responsible, which resonates with today’s eco-conscious consumers and nature lovers.
Ensure brand visibility
Select practical promotional materials that consumers frequently use and ensure the branding area is highly visible.
Examples include jackets, hats, umbrellas, and picnic blankets that provide excellent visibility for your company logo.
Now, over to you!
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Over to You!
Outdoor swag inspires adventure, builds connections, and makes your brand unforgettable.
By choosing practical, high-quality, and creative promo items, you can engage outdoor enthusiasts in meaningful ways while increasing your brand’s visibility.
Browse our SwagDrop Shop for more fabulous outdoor-themed gift ideas.