We’ve created a list of 22 company swag ideas.
These are corporate swag ideas that employees and customers will actually want to use.
Here are some of the swag ideas and giveaway items you’ll find in this list:
- Water bottles
- Power banks
- Swag bags
- Summer gadgets
And many more.
Choose the ideas that you find most appealing from the navigation below, see examples of companies using these swag items as part of their swag strategy, and get inspired by them.
Let’s get into it.
22 Company Swag ideas for Growing Companies (List for 2023)
Idea #2: Summer Holidays Swag Pack
Idea #4: Kitchen Tools Swag Pack
Idea #6: Tea Selection Swag Pack
Idea #7: Work Essentials Swag Bag
Idea #11: Portable Charger and Power Bank
Idea #18: Life Moments Celebration Swag
Idea #19: Mystery Promotional Products Box
Idea #20: Planners and Calendars
Company Swag Idea #1: Tote Bag
The first company swag gift idea we have for you is the tote bag.
It’s lightweight and easy to use.
Here’s a playful, environmentally conscious example from commonsku.
These guys turned their old recycled event banners into tote bags and sent them out to their clients as a ‘stay in touch’ gift.
Why we like it: It can be used a trillion times, it’s washable, and eco-friendly.
Ideal for: Employee swag/corporate swag
Company Swag Idea #2: Summer Holidays Swag Pack
A great company promotional item idea is a bag of summer holiday stuff.
You should definitely consider creating bags stuffed with high-quality summer swag and give it as a gift to your employees and customers.
Check out this bright summer promo pack by tech company, Hubspot.
Why we like it: Such a pack helps you make your company part of your employees’ or customers’ free time and shows that you want them to have fun.
Ideal for: Employee swag/corporate swag
Company Swag Idea #3: Food Swag Bag
One of the best company swag ideas we want to share with you is the food and snack bag.
Depending on your budget, this type of pack could serve as a fantastic gift idea for your employees but also as a giveaway or a corporate gift.
In other words, make tiny adjustments to the content of your food box and it can be a great company gift idea.
Here’s an example of a food pack giveaway by The Little Kitchen.
Why we like it: The variety of products that can be put into a food box is endless, which makes the process of creating and sending them out creative and fun.
Ideal for: Employee swag/corporate swag/giveaways
Company Swag Idea #4: Kitchen Tools Swag Pack
Similar to our previous swag idea, a kitchen tools swag pack could also be a great gift.
The COVID-19 pandemic, alongside the closing of restaurants, has caused many people to be spending more time in their kitchens.
Why not send some high-quality swag that could be used in your remote employees’ kitchens?
The following giveaway example with kitchen tools and other food products might inspire you.
Why we like it: It helps bring out your culinary creativity!
Ideal for: Employee swag/giveaways
Company Swag Idea #5: Tumbler and Water Bottle
A great swag idea is a tumbler and stainless steel reusable water bottle.
Such items are incredibly handy and can be used in so many different situations, including outdoor exercising and traveling.
Here’s an onboarding kit for new hires that comes from SaaS Percolate and includes a reusable water bottle with the company logo on it.
Why we like it: Tumblers and water bottles are reusable objects that help reduce plastic consumption.
Ideal for: Employee swag
Company Swag Idea #6: Tea Selection Swag Pack
An original promotional pack idea is a tin with a selection of teas.
Companies could consider sending out tea to their clients, and employees as well.
Here’s a fantastic promotional gift pack example from the University of Basel.
The pack includes a cute, little mint tea tin.
Why we like it: It helps promote relaxation and destress moments at home.
Ideal for: Employee swag/corporate swag
Company Swag Idea #7: Work Essentials Swag Bag
A work essentials swag bag is yet another company swag idea.
It could be anything that falls under the writing material and office supplies category. From pens and pencils to sticky notes and notebooks with the company’s sticker logo on them, there’s plenty you can include.
The snapshot that follows by Evernote is a nice example of just such a stylish swag bag.
Why we like it: It’s an opportunity to give your employees some useful items that’ll facilitate their working from home.
Ideal for: Employee swag
Company Swag Idea #8: T-shirts and Hoodies
As we’re taking you through our list, we couldn’t miss mentioning t-shirts and hoodies.
They can be as versatile and creative as you want them to be, depending on your company’s aesthetics, materials, and colors you want to use.
We love that branded t-shirts can be fashion garments and also the fact that they can be used to promote a logo, a motto, or a quote.
Don’t hesitate to share a high-quality promo t-shirt with your new employees to promote team building as well as include one in your virtual event swag bags.
The following corporate gift by Drift to one of their clients speaks for itself.
Keep in mind that your loyal clients that are using your products will love to get promotional products made by your company.
Why we like it: They’re old time classics and everyone loves them!
Ideal for: Employee swag/corporate swag
Company Swag Idea #9: Notebooks
The ninth company swag idea we have for you is a notebook.
There’s no doubt that people tend to write less on paper these days because they’re using their smartphones and laptops more.
However, there’s always a need for a good notebook.
Commonsku wisely included a custom notebook into their conference swag paper boxes for the event attendees.
Why we like it: It’s a handy and inexpensive promotional item.
Ideal for: Employee swag/corporate swag
Company Swag Idea #10: Self-care Products
The first ten company swag ideas are completed with a bag of self-care products.
Such a bag can truly elevate your company gifting and show both your audience and employees that you care about them and want them to have the best.
Here’s a giveaway promo example of self-care products by Everwell.
Why we like it: Self-care products are extremely popular on social media, thus making them the ideal giveaway gift set for startups and growing companies.
Ideal for: Giveaways
Company Swag Idea #11: Portable Charger and Power Bank
A portable charger is yet another company promo idea for growing companies.
A small but truly useful gadget, they can save your employees and clients from the stress that their device’s short battery life causes them.
If it’s a solar power bank like the one shown in the snapshot above, then that makes it even better, right?
Why we like it: It’s one of the most common and handy gadgets out there, so why not decorate them with your company logo and share them?
Ideal for: Employee swag/corporate swag
Company Swag Idea #12: Cell Phone
The twelfth company promo idea we’d like to share with you is the cell phone.
Since the appearance of giveaways and online contests, a brand new cell phone has always been the master giveaway prize.
We’ve picked one example – out of many – from Mobile Outfitters giving their Instagram audience a chance to win an iPhone.
Why we like it: Come on, who wouldn’t like to get a brand new phone for free?
Ideal for: Giveaways
Company Swag Idea #13: Bluetooth Speaker
A bluetooth speaker is one of the company swag ideas that you could consider adding to your list of the best company swag items your audience and employees will be receiving from you.
The great thing about bluetooth speakers is that they can be personalized and you can easily make them visually represent your brand.
In other words, you can spice things up with different materials and colors as well as make use of its surface to carry your company logo.
Why we like it: It’s customizable, usually lightweight, and helps people stay connected with their favorite tracks no matter what they do or where they are.
Ideal for: Employee swag/corporate swag
Company Swag Idea #14: Smartwatch
A smartwatch is a fancy and useful company swag idea.
Your employees and clients will love getting a branded smartwatch that they can use both as a fitness tracker and a gadget that keeps them connected to their emails and social media.
Growing companies should add high quality and unique smartwatches to their list of branded products that can be given to their audience and their employees.
Why we like it: It’s a gadget that can be used both for personal and professional purposes.
Ideal for: Employee swag/corporate swag/giveaways
Company Swag Idea #15: Workout Equipment
Another great piece of swag that can be so easily customized to reflect your company’s taste and color, and even include your logo is a home workout equipment set.
During 2020, many people lost their workout routines and gym access because of the pandemic.
However, exercising at home can be very convenient and less time consuming, as long as you have the right equipment.
Put together a bag of workout essentials, such as a yoga mat, resistance bands, and an exercise ball and delight your clients and employees.
Why we like it: A branded workout equipment set promotes wellness and helps people keep active and motivated.
Ideal for: Employee swag/giveaways
Company Swag Idea #16: World Scratch Map
Here’s one of our favorite company swag ideas.
A world scratch map!
We absolutely love it and think your employees and social media audience will be thrilled to have it.
It can be such a personal and original piece of swag.
More than that, it’s also an object that people will keep in their houses and among their personal belongings for years.
This way, your company will be part of these people’s houses for years to come.
Why we like it: It makes people dream, think of their past travels, and organize their future ones.
Ideal for: Employee swag/giveaways
Company Swag Idea #17: Carry-on Travel Kit
Following from the previous travel swag idea, a branded carry-on travel kit could also be placed among your company swag favorites.
No doubt that a carry-on travel kit is a travel essential.
Your employees will definitely use it!
Why we like it: It helps make travel easier and more organized.
Ideal for: Employee swag
Company Swag Idea #18: Life Moments Celebration Swag
Here’s a quite broad swag category.
Swag that celebrates and signals important life moments and the achievements of milestones.
It can be anything from blankets to celebrate the birth of a child or customized frames to commemorate an important milestone or life event as a couple of examples.
A fantastic example of this comes from Drift and their adorable branded onesies for babies.
Have a look:
Why we like it: It shows appreciation and helps you become a part of your employees’ lives.
Ideal for: Employee swag
Company Swag Idea #19: Mystery Promotional Products Box
Here’s another broad swag category that can fire up your creativity and give you the opportunity to give away loads of unique and personalized items.
A mystery promotional products box!
From snacks and all time swag classics, like t-shirts and coffee mugs, to toys, board games, and a wide range of other items, a branded swag box might include anything that comes to mind.
Get creative with it and make sure it promotes the company culture.
Your employees and clients will be thrilled to see what a unique gift set you prepared for them.
Why we like it: It’s original and can be highly personalized to match the recipient’s personal taste and interests.
Ideal for: Employee swag/corporate swag
Company Swag Idea #20: Planners and Calendars
Our twentieth company swag idea is a planner or a calendar for 2021.
Planners and calendars are handy, little objects that can be customized by your company and be given to your clients and new hires.
Additionally, they can be an ideal trade show swag.
Why we like it: Planners and calendars are great at keeping us organized and helping us keep track of our daily tasks and things to do.
Ideal for: Employee swag/corporate swag
Company Swag Idea #21: Candles
Our second to last company swag idea is a candle.
It can be personalized to include your logo, it can also be made by local ceramic artists to promote the sense of community, and it will most likely smell amazing.
A branded candle is a great way to get into your clients’ houses and give them an item that might offer them moments of peace and relaxation.
Plus, every time they light it up, they’ll think of your company!
The following stylish, branded holiday kit includes a candle that matches the overall tone of the kit and beautifully accompanies that swag in the pack.
Why we like it: It’s cozy and creates an atmosphere.
Ideal for: Corporate swag
Company Swag Idea #22: Coffee Mug
As mundane as it might be, we couldn’t put this list post live without mentioning this swag idea.
The humble coffee mug.
More than just an item that can get you into your employees and clients houses, it’s also an item that’s probably going to be used on a daily basis.
What’s better than giving your people branded stuff they’ll actually use?
Here’s a great branded coffee cup example by Ahrefs.
Don’t be afraid to get creative with it and take your branding to a whole new level like Ahrefs in the coffee cup shown above did.
Give people reasons to want to use your cup by creating one that stands out.
Why we like it: It accompanies our favorite tea and coffee moments.
Ideal for: Employee swag/corporate swag
Now Over to You
There you have it.
You now have a list of company swag ideas that both your customers and your employees will love.
Keep in mind that finding the right swag item is just one part of the whole process.
You also have to present it in such a way that allows you to create an emotional connection with the person who’s receiving your swag.
If you need assistance with that, we’re here to help.
With almost three decades of experience in swag packs and promotional products, we can bring a creative approach that’ll help you differentiate yourself from competitors and win over your customers and employees.
Just leave us a comment below with your needs and we’ll get back to you!
